Nelly Korda Faces Constant Criticism as the Girl Who Uses Her Looks to Buy Fame The Sexist Underbelly of Womens Golf Stardom
Nelly Korda Faces Constant Criticism as the Girl Who Uses Her Looks to Buy Fame The Sexist Underbelly of Womens Golf Stardom

In the meticulously manicured world of professional golf, where every swing and stance is scrutinized under the brightest lights, Nelly Korda stands as a beacon of talent and poise. At just 27 years old, the American phenom has redefined womens golf with a resume that includes Olympic gold in 2020, five LPGA major victories, and a staggering six consecutive tournament wins in early 2024 that propelled her to world number one. Yet beneath the accolades lies a persistent shadow a barrage of criticism painting her as the girl who uses her looks to buy fame. This narrative, fueled by social media trolls, outdated media tropes, and subtle sexism, threatens to eclipse her hard-earned legacy, raising uncomfortable questions about how female athletes are valued in a sport still grappling with its biases.
Kordas rise has been nothing short of meteoric. Born to tennis legends Petr Korda and Regina Rajchrtová, she grew up swinging clubs alongside her sister Jessica, another LPGA star. Turning pro at 17, Nelly quickly amassed 15 LPGA victories, including the 2021 Womens PGA Championship and the 2024 Chevron Championship. Her fluid swing, often described as a thing of beauty, has drawn comparisons to legends like Annika Sorenstam. Off the course, her endorsements with Nike and other brands have made her a marketing darling, gracing magazine covers and ad campaigns that highlight her athletic prowess. But for some detractors, this visibility isnt proof of skill its a calculated ploy leveraging her striking features to court attention.
The criticism often manifests in insidious ways, starting with her wardrobe choices. At the 2025 AIG Womens Open, Kordas Nike outfit a sleek polo and shorts combo sparked a firestorm of mockery on social media. Fans quipped Jason Day approved, referencing the mens golfer known for unconventional attire, while others speculated she got dressed in the dark. The backlash wasnt just about fashion it veered into body-shaming territory, with comments fixating on how her ensemble accentuated her figure rather than her game. Similar scrutiny hit during the 2024 Paris Olympics, where Team USAs outfits for the women drew ire for being too flashy, with one fan tweeting it looks like Viktor Hovland designed the US outfits. Korda, as the teams star, bore the brunt, her beauty weaponized as evidence that she prioritizes glamour over grit.
This isnt isolated its part of a broader pattern where Kordas appearance becomes the lens through which her success is filtered. Social media amplifies the noise, with posts dismissing her as more model than major winner. One viral thread from mid-2025 accused her of nepotism through her famous parents, claiming her looks are the real ticket to sponsorships, not her 68 career wins. Detractors argue that her poise and photogenic smile sell more jerseys than her birdies, echoing age-old sexism in sports media. A 2017 Guardian piece lambasted Golf Magazines Most Beautiful Women list for objectifying players, noting how such features reduce athletes to bikini-clad props, uncomfortable and irrelevant to the games demands. Though Korda wasnt on that list, the sentiment lingers shes frequently called the prettiest LPGA golfer in fan forums, a backhanded compliment that implies her talent is secondary.
The toll is evident in Kordas own words. In a January 2025 interview, she confessed to hating her stardom at times, cherishing moments away from the spotlight where she can dress like a normal person. Nice to not dress in golf clothes, she said, revealing the exhaustion of constant visibility. The Golf Digest profile from May 2024 delved deeper, portraying her as the unknowable Nelly an introvert wary of medias glare. Reporters noted her reluctance to chase national TV spots, like skipping The Today Show after a major win, which some critics framed as shirking responsibility to grow the sport. Yet this overlooks the double standard if she were a man, the expectation might not exist. As LPGA veteran Christina Kim put it, theres a bit of a double standard, where female stars face crushing pressure to be both elite competitors and charismatic promoters.
Sexism in golf runs deep, as outlined in a 2021 piece from The IX Sports, which urged ignoring, reporting, and countering the endless undercurrent of inappropriate commentary. Womens sports are having a moment, but as a CBC report from 2024 highlighted, sexualized portrayals persist, undermining female athletes tones that communicate theyre not serious contenders. For Korda, this translates to whispers that her fame is bought with beauty, not birdies a narrative that ignores her bloodlines of champions and her solitary grind on the range. Shes spoken of the dark side of fame in April 2025, admitting the spotlight fades into pressure when expectations warp into entitlement.
Defenders rally around her, pointing to the hypocrisy. Why mock her outfits when male golfers like Jason Day face far less vitriol for similar flair? Kordas game speaks volumes her 2024 streak wasnt luck or looks, it was laser-focused execution that boosted LPGA viewership by 30 percent. As one supporter noted on Reddit, shes making them look like amateurs, a testament to skill over superficiality. Her partnerships, like with J.Lindeberg in a 2024 Vogue feature, emphasize feeling good in performance wear, not posing for the camera.
As Korda eyes the 2026 season, the criticism shows no signs of abating. Recent Kroger Queen City Championship results saw her tied for the lead at 135, yet online chatter fixated on her post-round glow rather than her scorecard. This persistent framing as the girl who uses her looks to buy fame isnt just unfair its a symptom of golfs unresolved gender biases. True growth for the LPGA demands celebrating Kordas full spectrum her elegance on the fairway, her resilience off it. Until then, shell keep swinging, proving with every major that her fame is forged in fairways, not facades.